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The pie chart above evidently illustrates various target elements in terms of consumers’ choosing restaurants in a certain city in 2017. To be specific. distinguishing feature took a lion’s share, accounting for approximately 36.3%. While service and surroundings made up around 26.8% and 24.2% respectively. However, the least proportions were price and other factors, occupying roughly 8% and 4.7%.

What triggers this phenomenon? Maybe at least two reasons can be identified to contribute to this matter. But the most important is that along with the development of economy, people’s living standards have been improved remarkably, as a consequence of which, an increasing amount of individuals focus on superior service and favorable surroundings when they choose restaurants rather than price. Simultaneously, there is another essential factor that after resolving the issue of food and clothing, quite a few consumers’ food conception has transfromed dramatically, to the extent that they increasingly pursue spiritual consumption, which should be also taken into account.

Based on what has been discussed above: a conclusion can be drawn safely that more up-scale food services will be prevailing in modern food market. And it is predictable that those restuarants with favorable service: distinctive features and excelent circumstances will be beloved by more customers in some years ahead. However, it is advisable for the public to consume rationally, avoiding extravagance and waste.